Sample Detail

In the context of the global market fierce competition nowadays, marketing is playing a role in business. Walking in every street or search for social networks, we easily come across new phrases " new product", "state-of-the-art technology" or " updated verson" appearing more and more. Businesses always find a way emphasize "new" of products. ＋In my opinion, this trend is an economic strategy that brings about both positive and negative effects.

The first, it taps into consumer psychology: People are always curious and attracted to new products. The word "new" helps to emphasize product and customers' desire to explore. The second, building trust with good products: "New" always is understood to mean an update. Businesses aim to communicate that good goods are more products, more morden and fixed disadvantages of the old version.

The third, stimlate custumer demand: In a saturated market, it created trend to people ready spend money even when our old things are still works well.＋

The next, with positive effects. This trend is a motivation promote innovate and improver. If we talk about "new" to advertisement, business must to continue study. Thanks to that, people approached with intelligent productions and improve the quality of life.

However, this phonomenon leads to many consequences. Many places the word "new" to increase selling price, causing indivitals waste money and dropping everything now. It makes global warming because it more and more industrial waste＋

In short, marketing "new" productions is necessary. It promotes develop social but it can make environmental pollution. So this trend positive or negative depend on smarting consumption of indivituals and ethicing of busenesses.