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The following line graph shows the percentage of the money spent on advertising in five different kinds of entertainment from 2010 until 2040 in France. According to the graph, the horizontal axis represents the listed years, on the other hand the vertical axis shows the percentage of the money spent on advertising. There are five media which are shown in this graph, television, newspapers, magazines, radio, and internet. In 2010’s, we could see that the French mostly promoted their products or services through commercial breaks on either televisions or newspapers with a high percentage of around 35 per cent for both of the media. On the other hand, internet was not well-known at the time, that means the French internet had the lowest number of budget that time as well as for the radio media. Out of the blue, the internet media has a high increase between 2020 and 2030, reaching from 15 per cent to 35 per cent. The newspapers, magazines and radio media has a steady decrease in the French’s spent money. At those years, the French would likely to decrease their budget on the televisions. In the future, it seems the French people who are in charge of advertising would tend to use internet more in 2040’s rather than the old traditional media platforms since technology is getting more advanced and efficient in the next few years.