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In the modern epoch, global fashion trends is growing in popularity, this trend sparks a fierce debate and regarding its overall effect. People's clothing choices are shaped by this trends. The outcoming phenomenon gives out both merits and drawback to nowadays.＋

There are various aspect to boost how global fashion become such a strong influence on people's lives. First of all, the paramount reason behind, is that the flourished development of internet. The rapid advancement of technology has revolutionized the way we dress. Influencers on Instagram, Threads or Youtube both boosting the different trends of dressing. Most of them are similar style, as time goes it becomes a symbol of fashion by dressing exactly the same as everyone in the street. Secondly, the omnipresent fast fashion shop. For instant, Uniqlo, GU and I.T. all over the world have accelerated the globalize of fashion trends by low selling price and its convenience. Lastly, the reason of how global fashion trends become influenced is due to the Bandwagon effect. Once the celebrities or KOL recommend those trends, people would start bandwagon the trend and afraid of being 'out' of the trend.＋Commencing with the development of this trend, I think it is a double-edged sword toward society. By regarding the merits of the influence, the trends can promotes economic growth and bring rapid economic development. Once there is demand, there would be supply. It creates enormous job opportunities and provide personnel resources, which can significantly improves living conditions. On the other hand, fast fashion bring environmental pollution and accelerates global warming. The fashion trends revolutionizes quickly, it creates fast fashion. However,when this model encourages overconsumption and contributes to massive waste, by which add to environmental degradation. It may quickly fill up landfill and release green house gases.＋

＋Having considered the aforementioned reasons from the perspective, I think global fashion's influence reflects modern society's strengths and flaws. It's business value is undeniable. Although it still threatens modern society's environmental sustainability. Consumers and companies must work together to make fashions more sustainable.